Publications

Practice Made Perfect For Lawyers: 10 Principles for Marketing Your Legal Services

• Stephen
  The Rainmaker Institute

This comprehensive training manual is specifically designed for attorneys and other legal professionals who desire to achieve a higher return on investment from all their marketing efforts. Much more than a simple adaptation, each chapter has been carefully rewritten to apply Stephen’s unique High Impact Marketing System to the challenges faced by solo and small law firms.

Written especially for solo practitioners and partners at small law firms (less than 25 attorneys), this practical manual includes dozens of specific marketing and sales recommendations that can be easily and quickly applied to your firm.

Fairley, S. 2006, Practice Made Perfect For Lawyers: 10 Principles for Marketing Your Legal Services.